How is a marketing engagement structured at Think Big Marketing?
We open with discovery: interviews, current materials, and a plain account of the decision you need to make. Next comes a positioning framework — category, claim, proof — then campaign architecture that sequences the story arc across a chosen channel mix. Creative direction is recorded so production can follow. Working cadence is agreed in SGT: a kickoff, named review points, and a written close. Engagement models (sprint, project, partnership, retainer, advisory, diagnostic) are the containers; the work inside them is the same craft. You leave with documents the organisation can run, not a performance.